CONTEXT & BRAND IDEA
This is the story of one of the most iconic Mauritian ads. In 2005, we were appointed to launch Camel Nuts in Mauritius. We created a campaign signature, “KAN SA LANVI CAMEL NUTS LA PRAN OU SA!…” which became part of everyday Mauritian life. The ad showed a teacher asking all his pupils to leave the class to enjoy his Camel Nuts alone finally. 10 years later, we created a revenge sequel with the same actors. The buzz was national!